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Flexible start date. We're looking for an email marketer to run our Klaviyo program end-to-end. You'll write the copy, design and build the emails, architect the flows, and report on performance. This is a hands-on role at a fast-moving independent camera shop in Brooklyn. You'll have other people and teams to work with, but this role needs an all-in-one creator: someone comfortable building, writing, and designing emails that actually convert. Flexible start date. Pay dependent on background.
Responsibilities
- Write all email copy: campaigns, flows, and automations
- Design and build high-converting emails in Klaviyo, not just lay out copy. We need someone who understands layout, hierarchy, CTA placement, and mobile rendering
- Own our flow architecture: welcome series, post-purchase, win-back, browse abandonment, and more
- Segment our list and develop targeting strategies
- A/B test subject lines, creative, and offers, and optimize based on results
- Analyze campaign and flow performance and report on key metrics including revenue attribution
- Collaborate with the team on promotions, product launches, and seasonal campaigns
Requirements
- Hands-on Klaviyo experience: flows, campaigns, segmentation, and reporting
- Strong copywriting skills with a proven ability to write for ecommerce
- Able to design and build emails from scratch inside Klaviyo or an equivalent tool, with a clear eye for conversion-focused design
- Demonstrated ability to optimize emails for conversion, not just send them
- Understanding of email deliverability best practices
- Data-driven: comfortable pulling numbers and making decisions from them
- Able to work independently and manage your own priorities
- Sharp attention to detail. Wrong product info, broken links, and sloppy creative are dealbreakers
Nice to Have
- Experience marketing for an ecommerce or retail brand
- Familiarity with Shopify and how it integrates with Klaviyo
- Interest in film photography or analog cameras
How to Apply
Fill out our application form and we will be in touch. Apply here.