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Polaroid GO Gen 3 | TealPolaroid GO Gen 3 | Teal

Polaroid GO Gen 3 | Teal

$89.99
    Polaroid GO Gen 3 | WhitePolaroid GO Gen 3 | White

    Polaroid GO Gen 3 | White

    $89.99
      Polaroid 600 | Job ProPolaroid 600 | Job Pro

      Polaroid 600 | Job Pro

      (1)
      $150.00
      Serviced · 6mo warranty
        Polaroid GO Gen 3 | PurplePolaroid GO Gen 3 | Purple

        Polaroid GO Gen 3 | Purple

        $89.99
          Polaroid 600 Hello KittyPolaroid 600 Hello Kitty

          Polaroid 600 Hello Kitty

          $399.00
          Serviced · 6mo warranty
            Polaroid 600 :: TAZ!Polaroid 600 :: TAZ!

            Polaroid 600 :: TAZ!

            $600.00 $400.00
            Serviced · 6mo warranty
              A Field Guide Understanding the SX-70 Family
              Learn the lineup Close

              Six folding cameras, nine years, a handful of naming conventions that can make the whole lineup feel like a puzzle. Here's how the pieces fit together.

              First, two generations

              Original-gen & Alpha-gen

              Polaroid released the SX-70 in 1972. Five years later, in 1977, they refined it with the Alpha 1 — adding strap lugs, a tripod socket, and a brighter viewfinder. Everything after is a variation on one of these two bodies.

              Then, two trim levels

              Premium & Model 2

              Within each generation, Polaroid offered a premium trim (chrome-plated metal body, real leather) and a budget trim called the Model 2 (plastic body, vinyl covering). The optics and mechanics are identical — only the shell differs.

              • 1972 Original
              • 1974 Model 2
              • 1977 Alpha 1 & Alpha 1 M2
              • 1978 Sonar
              • 1981 SLR 680
              1972 Premium

              SX-70 Original

              The first folding instant SLR. Chrome-plated body in real leather. Through-the-lens viewing, four-element glass lens.

              Body
              Chrome + leather
              Colors
              Tan, Black
              1974 Model 2

              SX-70 Model 2

              Same camera inside, different jacket. Plastic body with vinyl covering. Shoots identically to the Original.

              Body
              Plastic + vinyl
              Colors
              White Tan, Black Tan, Black Black
              1977 Premium

              SX-70 Alpha 1

              The refinement. Original design plus strap lugs, tripod socket, and a brighter matte viewfinder.

              Body
              Chrome + leather
              Added
              Strap lugs, tripod socket
              1977 Model 2

              SX-70 Alpha 1 Model 2

              Easy to mistake for a black Alpha 1, but different. All Alpha features, in a plastic-and-vinyl Model 2 body. Black on Black colorway.

              Body
              Plastic + vinyl
              Has
              All Alpha features
              1978 Autofocus

              SX-70 Sonar

              The first-ever autofocus SLR. Ultrasonic transducer measures distance with sound waves. Works in total darkness.

              Body
              Chrome + black leather
              Focus
              Sonar AF, switchable
              1981 Final form

              SLR 680

              The final folding evolution. Native 600 film, built-in electronic flash, sonar autofocus retained.

              Film
              600, native
              Flash
              Built-in

              Every folding SX-70 shares the same four-element glass lens and shutter — the variant you choose is a question of feel, finish, and feature set, not optical performance. Each one we sell is bench-tested, recalibrated, and backed by a six-month warranty.